Industry: Educational Services
Lekha Writing Center is the writing school of Lekha Ink Corp., which also operates a children’s book publisher. They needed to move to a content management system to allow them to make their own regular content updates.
Goals for the Lekha Writing Center websites included creating a filterable program catalog and adding a blog. I also created franchise location sites including all that’s needed for a franchisee to run their own location.
The design balances the professionalism of the organization with the fun, creative environment they provide. Round-cornered boxes echo the Lekha logo and give separate content spaces for each of their varied offerings.
Lekha Writing Center presents events throughout the year. Creating content updates was critical to keeping clients engaged. Email communications, online advertising, and social channels were used to find and stay connected with clientele.